DWS kupka.

Envitalize yourself

To showcase the ambitious renovation program for Kupka Tower A, owned by DWS, archimage came up with a comprehensive communications and marketing package, in line with the lessor’s objectives, based on the theme of vitality and the desire to boost the desire to take over all or part of this off-center La Défense building.
“Envitalisez-vous” sounds like an invigorating promise that will stand up very well to the renovation work, with a roof terrace and planted surroundings, a double-level lobby, redesigned restaurants, loggias on the upper floors… archimage has articulated this promise in 3 brochures, one per year showing the progress of the work and the spirit of the project, an immersive tour, a “mobile” marketing suite and a façade cladding.

Grande Arche La Défense 250m2 2019


Photo credits: © Nicolas Kalogeropoulos